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University of Texas Havoc Trademarks

The hiring of Shaka Smart by the University of Texas may lead to a trademark dispute between UT and Smart’s former school Virginia Commonwealth University. Shortly after the hiring of Smart, Texas filed for trademark registrations for “Ho… Read More
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I posted a new educational video about just what a trademark is. I get a lot of questions and confusion from people who wonder exactly what a trademark is and what can function as a trademark. The video lays out the definition of a trademark and the… Read More
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Why You Should Register Your Trademark

Many people seem unaware of the importance of obtaining a Trademark Registration for their brand. Whether you are a small band, a large corporation, or anything in between, a Trademark Registration is vital. Now many lawyers when asked why a Trademar… Read More
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The Importance of the Trademark

One aspect of the entertainment industry that I see even my most sophisticated clients ignore is branding and trademarks. The function of a trademark is to help consumers distinguish between the source of goods and services. So for example, seeing th… Read More
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